Chatbot ideas for every business process
Chatbots are increasingly becoming a critical tool for businesses in this era of rapidly advancing technology and instant connectivity. While they were initially designed to engage with customers, chatbots now perform a variety of essential functions, such as lead generation, sales, and streamlining HR processes.
A chatbot is a software application that employs artificial intelligence to simulate human-like conversations with real people. They integrate seamlessly into messaging apps like Facebook Messenger or WhatsApp, as well as websites, using text or voice apps. However, contemporary AI chatbots have evolved to become much more than mere communication tools.
According to research, chatbots could help businesses save as much as $8 billion annually by 2022. For industries that rely heavily on high-volume customer interaction, such as healthcare, banking, and insurance, AI chatbots are revolutionary. They save over four minutes on average per customer inquiry compared to call centers, and their success rates per interaction are continually improving.
As chatbot technology continues to advance and new types of chatbot software emerge, experts predict that their applications will become increasingly sophisticated.
Interesting Chatbots Ideas for Your Business in 2023
Given that bot applications are so diverse and expanding every year, we’ve put together 15 interesting chatbot ideas for you to experiment with chatbots in 2022.
Using chatbots to provide customer service is one of the most prevalent uses of this technology. AI chatbots can undertake an array of tasks, from self-service to answering FAQs like “What is this product?” or “What is the price?” instantly. A study from Mindbrowser found that 95% of consumers believed that customer service would be the biggest beneficiary of chatbots.
Customer service chatbots can be:
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PhonePe, India’s fastest growing payments platform, employed Freshworks’ Freddy omnibot to provide a personalized, self-service experience to customers directly from its app. PhonePe now resolves 60% of its customer service queries without any human intervention.
Online shopping is not linear. It is easy for customers to get lost in a sea of pages, social media channels and crosslinks. E-commerce chatbots can streamline this process for customers and provide an incredible online shopping experience. There are different types of chatbots that can be employed in e-commerce, including customer service bots.
Sephora Virtual Assistant
A host of lead generation tools have been employed through the years, from SEO and social ads to human agents cold calling people. Now, even with chatbots you can capture and nurture leads. Not only can AI chatbots engage with customers round the clock, chatbots are better at proactive, trigger-based conversations. Moreover, chatbot integration with CRM and social platforms can collect better information on potential customers. Lead generation chatbots can:
Poundit, a Filippino e-commerce startup, employed trigger-based chats on their website and call-to-action (CTA) redirection to deals using Freshchat. This helped with a 50% boost in visitor response as well as a 50% increase in sales.
The hospitality industry functions on highly-personalized services for customers. Be it hotels or travel companies, customer experience is key. Today’s hospitality customers are more online than offline, comparing the different options available and making bookings online. Chatbots in the hospitality industry can be information hubs. An AI chatbot can also undertake bookings, schedule appointments, and even create customized itineraries!
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MakeMyTrip, one of India’s most-loved travel portals, used Freshchat to improve customer experience and increase loyalty. From predefined responses that improve agent efficiency 3x to omnichannel integration, MakeMyTrip leveraged the magic of chatbots to ace their customer service.
With more than half the world having social media accounts and an average user time of 2.5 hours every day, there is no better platform to engage customers. Social media bots function exclusively on social media networks and messaging services. These completely automated bots mimic human conversations with ease. Apart from quick social interaction, social media bots can also be used to scale and improve customer engagement.
AI chatbots on social media platforms like Facebook Messenger can do everything that normal chatbots do as well. They can engage in conversation and provide billing or pricing details, update customers on order statuses and send personalized messages.
Ride-hailing giant Lyft allows customers to book a ride on Facebook Messenger and Slack. From monitoring ride location to checking car details, Lyft’s bot makes omnichannel customer engagement easy.
Just about 2% of customers actually bother completing survey questionnaires online. As a business, deploying chatbots for data collection is one of the smartest things you can do. The approach is to nestle questions within a chatbot conversation.
For instance, if a customer has made a purchase from your website you can send out a feedback survey to understand the customer experience. Survey bots make the survey process less boring by having real-time interaction with the customers. This can help you gather an endless amount of information for customer profiling.
While chatbots cannot completely replace humans, they can be used for certain secretarial duties like scheduling appointments and setting reminders. From doctors’ visits to restaurant reservations, appointment bots can find use in many circumstances. Using chatbots for appointments can have many advantages.
The legal sector is rife with mounds of paperwork, ledger updates, and routine queries. Chatbots in the legal sector can take over administrative tasks, thereby improving lawyer efficiency. They can also be programmed to answer routine questions, process paperwork, set up appointments and reduce complications and stress that surrounds legal processes.
Legal or lawyer chatbots can:
Chatbots are perfect communication tools. Conversational AI bots can mimic human conversations almost accurately and engage without pre-scripted responses. Using artificial intelligence, natural language processing and machine learning, these chatbots can make computerized conversations seem personalized and contextual. Voice Assistants are also considered as Conversational AI bots. They can converse aloud and conduct searches, schedule appointments, make calls and answer queries aloud. Think Alexa and Siri.
With Freshchat’s chatbot, you can design your own conversational AI flows for your business with zero coding skills. Answer questions, engage in trigger-based conversations, automate resolution flows across channels for better communication with customers.
Chatbots in the financial services industry can enhance customer support, from handling refunds and renewals to providing investment advice. They can be used in lead generation, cross-selling products, grievance resolution and even fraud prevention. In an industry where time is critical, chatbots can provide secure assistance for different functions while reducing cost and improving agent efficiency.
Freshchat provides automated chat services to financial services companies that can help with balance information, processing payments and answering questions quickly. A leading US financial services firm leveraged our messaging services to have 1.4 million conversations with cardholders across platforms saving 10,000 agent hours!
AI chatbots are considered model students because they are quick learners. Have you ever thought of how they’d do as teachers? Okay, chatbots cannot replace human teachers, but they can be excellent teaching assistants. From providing fast information and resources at any time of the day to collecting feedback, chatbots in the educational sector can transform learning. Given that the COVID-19 pandemic has forced education to go online, chatbots can change e-learning in many ways.
Georgia Institute of Technology in Atlanta, United States, introduced the world’s first AI teaching assistant, Jill Watson, in 2016. Jill uses a customized knowledge base to answer student queries 24/7 and even conducts basic courses.
Artificial intelligence can revolutionize patient experiences and improve healthcare services. Especially now, in the face of a global pandemic, people are increasingly seeking medical assistance online. Chatbots can connect patients with the right healthcare providers.
When it comes to mental health services, chatbots can be transformational. Patients often hesitate to get help for mental health conditions due to stigmatization and lack of access. Chatbots can make therapy more accessible while maintaining anonymity.
Overall, medical chatbots can:
Freshchat’s AI-powered chatbots can help healthcare providers improve remote services. From live chat features to self-assessment bots for an initial diagnosis, the healthcare industry can use our chatbots for a range of services.
For centuries, real estate purchases and rentals have happened with the help of agents. Today, half the world’s home buyers scout the internet for listings. Employing a chatbot on websites and social media platforms can improve online engagement. Chatbots in real estate can:
As technology evolves, real estate chatbots can also be integrated with virtual reality software to provide virtual property tours.
Chatbots not only improve customer experience but can also be deployed for a better employee experience. They can improve operational flow within a company, assisting employees with tasks they may not have in-depth information about. From scheduling meetings and events to tracking policy changes and tax payments, internal chatbots can be empowering for employees.
For businesses struggling with complex HR workflows such as payroll processing, tedious recruitment processes and scheduling interviews during peak season, AI chatbots can take some of the heat off your HR team.
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